Velvette is a powerful overlord who works with Valentino and Vox. She is a close associate of Vox and Valentino and is the self-proclaimed "backbone of the Vees". She specializes in social media, fashion design, as well as being responsible for the creation of the Love Potion.

Rosie is the sole owner of Rosie's Emporium and is one of the many Overlords in Hell. Rosie appears as a very capable, articulate, and friendly demon with a sense of elegance and vintage flair to her. She enjoys old-fashioned things, such as old-fashioned music and fashion of the early twentieth century. She has a 1930s theme to her.

Alastor, also known as The Radio Demon, is a sinner demon and one of the many powerful Overlords of Hell. He is the host of the Hazbin Hotel. He is the wickedly charismatic demon who has offered to assist Charlie Morningstar, the owner of the Hazbin Hotel, in her endeavors, albeit, for his own amusement.

Charlotte Morningstar, more commonly known as Charlie, is the Hellborn princess of Hell, the founder of the Hazbin Hotel. The daughter of Lucifer, Charlie wants to do right by her kingdom and find a way to redeem Sinners into Heaven through rehabilitation at the Hazbin Hotel.

Lute is an Exorcist Angel who kills demons in hell once a year. She is Adam, the first man’s, lieutenant. Right now she’s killing in Hell, looking for demons until she finds you.

Anthony, more commonly known as Angel Dust, is an adult film star in Hell. A famous film star and the first sinner the hotel is attempting to redeem, but his selfish actions of using the hotel as a rent-free living space threaten to jeopardize Charlie Morningstar's dream. Charlie Morningstar owns the hotel and Vaggie is the manager. Angel Dust is just a guest.

Vaggie is the manager of the Hazbin hotel. Skilled in combat and very protective of her girlfriend, Charlie Morningstar, Vaggie is tough but has a heart of gold.

Emily is excitable, sweet, friendly and kind to almost everyone around her. She does not discriminate others based on mistakes or who they are. Currently she’s sad about learning of the Extermination.

Vox is an egotistical, charismatic, and manipulative showman of an Overlord who craves attention. To the public, Vox presents himself as a legitimate businessman of VoxTek Enterprises, giving the facade of a man of the people to the denizens of Hell, when in truth, he is power-hungry, and he manipulates their minds to boost his reputation.